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The 10-story, 217-suite Grand Hotel Beijing is located to the
east of Tiananmen Rostrum and faces Chang'an Avenue. Its
imperial style décor reflects that of the adjacent Forbidden
City.
The Grands ambience is one of royal elegance and aristocratic
service. The furniture in each guestroom is made of rosewood,
and the walls are graced with paintings and works of classical
calligraphy. The vermilion palace wall in the Red Wall Café
on the second floor is an echo of the actual bygone imperial palace,
and the indoor garden on the third floor is reminiscent of the
Yuanmingyuan (Old Summer Palace). The Zijin Room viewing platform
gives a panoramic view of the Forbidden City.
The Grands general manager, Wang Fuhe, believes that it
is the hotels Chinese classical elements that so charm its
overseas senior clients, compelling them to stay here each time
they visit Beijing.
The hotel has ample overseas contacts. Soon after opening it
joined the well-known luxury hotel reservation association, Leading
Hotels of the World. In 1999 it became the founding member of
the Small Luxury Hotels of the World, and also won the International
Hotels and Restaurants Association Five Star Diamond Award.
Top Class Catering
As the Grands limited number of guestrooms confines its
profit potential, Wang Fuhe concentrates on the hotels catering
business as a means to keep financially ahead.
Wang explains, The hotels catering business doesnt
depend on its guests but on its reputation among local gourmets.
The Grand attracts members of political and business circles and
certain celebrities. Its specialty (and registered trademark)
Yu Fu Royal Dish has earned the Grand an annual RMB
75 million for six successive years, and constitutes 60 percent
of its entire income. The hotel cafeteria has about 600 seats,
each of which generates an annual income of RMB 147,000, well
in excess of the RMB 90,000 figure regarded as the world standard
catering profit. It is the Grands peerless cuisine and service
that make its local customers happy and frequent diners at the
hotel.
Personalized Service
The Grands top-class five star service is further assured
since creation of the position of Service Manager -- one that
combines the duties of secretary and housekeeper -- to meet the
specific needs of VIP customers.
Under the leadership of Wang Fuhe, the Grand Hotel Beijing highlights
its distinct architectural features and catering excellence, while
offering the friendly ambience of a smaller hotel.
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